Tangam Systems Enhances Caesars Entertainment Gaming Experience with Real-Time Data That Forecasts Table Game Trends
Software Program Can Optimize Guest Experience by Predicting Player Demand, Staffing Needs on Casino Floor, Table Spreads and Pricing
WATERLOO, CANADA - May 8, 2019 – Tangam Systems, the global leader in gaming optimization and business intelligence software is helping Caesars Entertainment, the world’s most diversified gaming and entertainment provider identify gaming trends among its table games. By utilizing the software program “Table Games Yield Management" (TYM), properties can optimize the guest experience by forecasting player demand, staffing needs on the casino floor, table spreads and pricing.
“We’re thrilled to partner with Caesars Entertainment, whose forward-thinking leadership has already proven how data analytics can be successfully applied to all aspects of the business to guide strategy, operations and innovation,” stated Maulin Gandhi, President of Tangam Systems. “Our award-winning software and business support are a natural fit in the Caesars analytics ecosystem.”
Earlier this year, Caesars Entertainment launched a multi-property pilot program across its empire to see how real-time data can further maximize its gaming offerings. Since implementation, Caesars has seen a significant decrease in the time it takes to make business decisions on the casino floor and discovers ways to better align product offerings with customer needs.
“The value of our customer experience at our properties is priceless,” said Melissa Price, SVP of Corporate Gaming at Caesars Entertainment. “The real-time data gives us a deeper insight that allows us to quickly adjust to customer needs, while also establishing new business goals and tracking the success of our strategy.”
Recognized as the thought leader in Table Games Optimization, Tangam’s software is a market leading platform that automatically analyzes gaming data to provide actionable recommendations to align game-mix, table spreads, and pricing to forecasted and real-time patron demand.
You Might Also Like...
You Might Also Like...
What Clients Say About Us
Caesars Entertainment
Melissa Price
SVP of Corporate Gaming
“[Tangam’s] real-time data gives us a deeper insight that allows us to quickly adjust to customer needs, while also establishing new business goals and tracking the success of our strategy.”
Mohegan Sun
Jeff Hamilton
President and General Manager
“Reporting alone doesn't provide answers. We chose SODA for its highly differentiated offering that provides a clear set of actionable recommendations, which maximize gaming performance and the guest experience.”
Rush Street Gaming
Cliff Ehrlich
Chief Operating Officer
TYM and SODA have demonstrated their value time and again at our properties. By scaling their deployment across our entire portfolio, we are ensuring that all our casinos benefit from the same level of optimization and actionable insights that have already proven successful at Rivers Casino Philadelphia and Rivers Casino Des Plaines.”
Mohegan Sun
Jeff Hamilton
President and General Manager
“Reporting alone doesn't provide answers. We chose SODA for its highly differentiated offering that provides a clear set of actionable recommendations, which maximize gaming performance and the guest experience.”
Mohegan Sun
Jeff Hamilton
President and General Manager
"Extending our partnership with Tangam to our full gaming operation, including tables and slots, was a no-brainer given Tangam's proven track record of business support."
Crown Casino Melbourne
Sean McCreery
Executive General Manager of Table Games
“TYM proved its value to Crown by improving operational efficiency, assisting in delivering both revenue growth and labour efficiencies by helping to ensure the best possible game occupancy and availability for valued patrons.”
Crown Casino Melbourne
Sean McCreery
Executive General Manager of Table Games
“TYM proved its value to Crown by improving operational efficiency, assisting in delivering both revenue growth and labour efficiencies by helping to ensure the best possible game occupancy and availability for valued patrons.”
The Star - Sydney
David Croft
General Manager Product & Strategy
“Due to our ongoing success with Tangam at Sydney, we’re able to deliver the right product at the right time, leading to improvements in efficiency, transparency, decision-making and our bottom line.”
What Clients Say About Us
Caesars Entertainment
“[Tangam’s] real-time data gives us a deeper insight that allows us to quickly adjust to customer needs, while also establishing new business goals and tracking the success of our strategy.”
Melissa Price
SVP of Corporate Gaming
Mohegan Sun
“Reporting alone doesn't provide answers. We chose SODA for its highly differentiated offering that provides a clear set of actionable recommendations, which maximize gaming performance and the guest experience.”
Jeff Hamilton
President and General Manager
Rush Street Gaming
TYM and SODA have demonstrated their value time and again at our properties. By scaling their deployment across our entire portfolio, we are ensuring that all our casinos benefit from the same level of optimization and actionable insights that have already proven successful at Rivers Casino Philadelphia and Rivers Casino Des Plaines.”
Cliff Ehrlich
Chief Operating Officer
Mohegan Sun
“Reporting alone doesn't provide answers. We chose SODA for its highly differentiated offering that provides a clear set of actionable recommendations, which maximize gaming performance and the guest experience.”
Jeff Hamilton
President and General Manager
Mohegan Sun
"Extending our partnership with Tangam to our full gaming operation, including tables and slots, was a no-brainer given Tangam's proven track record of business support."
Jeff Hamilton
President and General Manager
Crown Casino Melbourne
“TYM proved its value to Crown by improving operational efficiency, assisting in delivering both revenue growth and labour efficiencies by helping to ensure the best possible game occupancy and availability for valued patrons.”
Sean McCreery
Executive General Manager of Table Games
The Star - Sydney
“Due to our ongoing success with Tangam at Sydney, we’re able to deliver the right product at the right time, leading to improvements in efficiency, transparency, decision-making and our bottom line.”
David Croft
General Manager Product & Strategy
